Como 1907 Drop New Third Kit: A Reinvention Of The Past
Renowned for their ability to embrace the environment around them, Como 1907, under the creative direction of Rhuigi Villaseñor, the club’s Chief Brand Officer, have established itself as one of the flyest clubs in the game. Their latest release – a new adidas Third Kit. As they continue to push the boundaries of what it […]
JD Reveal New Christmas Film ‘Where Are You Going?’ – By The Youth, For The Youth
286 voices. 286 stories. JD reveal latest Christmas campaign that flips the script on the conventional high-production route, reverting to a raw self-directed portrait of youth culture. Entirely for the youth, by the youth. ‘Where Are You Going?’ is a campaign that puts not just the power, but the camera and creative control, back into […]
Palace And Nike Kick Off Partnership With The P90 Collection
Palace and Nike reveal the P90 Collection, a bold tribute to early 2000’s football culture. Curated with both skateboarders and football fans firmly in mind, the collection draws upon Nike’s iconic T90 franchise, reimagining it through Palace’s unique lens on sportswear and football culture. Taking inspiration from the original era of Total90, Palace designed an […]
Adidas And Arsenal Run It Back with 1992-1994 Home Jersey
adidas and Arsenal went back into the archives, rediscovering the essence of the early ‘90s with the new Arsenal Bring-Back Collection. The collection celebrates Arsenal’s rich history and features the return of the club’s iconic 1992-1994 home kit, a design synonymous with the new era at Highbury. Built for both lifelong Gooners and a new […]
Macron Level Up Arrival Fits With Their New O.N.E Collection
As arrival fits continue to become a regular feature in football, Macron have just unveiled its new Activefashionwear range, representing its first foray into the football high-end lifestyle space. The Italian brand extended its existing partnerships with three clubs, Udinese Calcio, Crystal Palace FC, and FC Basel 1893, opening a new frontier of Activefashionwear for […]
Represent Run It Back With Owners Club Collection
British luxury fashion brand Represent are running it back, unveiling the expansion of its signature, bestselling Owners Club line. The campaign stars Manchester United and England forward Mason Mount, whose story of discipline and confidence mirrors the ethos of Owners Club – a symbol of dedication, identity, and timeless British style. Since its launch in […]
Adidas Unveil Latest Jude Bellingham Signature Collection
adidas and Jude Bellingham keep cooking up classics. Today, the Three Stripes unveiled their latest collaboration with the Real Madrid star – featuring a third signature Predator boot, an Originals collection, and a Superstar sneaker. The latest iteration of the Jude Bellingham Predator boots pays homage to his Birmingham roots, with a black, blue, and […]
EA SPORTS FC, Puma and Manchester City Just Dropped a Tech-Infused Kit
EA SPORTS FC™ linked up with PUMA and Manchester City FC to launch a first-of-its-kind kit and lifestyle collection, dedicated to fans and inspired by EA SPORTS FC™. The special-edition Manchester City kit quite literally brings the digital and physical worlds of football fandom together, featuring a custom NFC chip embedded directly into the shirt’s […]
F.C. Copenhagen and Adidas Reveal 90s-Inspired Short Film
After dropping the highly coveted adidas Originals Copenhagen collection, F.C. Copenhagen and adidas have pushed the boundaries of the modern sporting cultural zeitgeist even further, going beyond the pitch and into the heart of the city’s cultural essence with the launch of the short film IN THIS CITY. The collection itself features the iconic adidas […]
SPOTIFY AND FC BARCELONA PRESS ‘PLAY’ ON ED SHEERAN FOR EL CLÁSICO TAKEOVER
As has become customary in recent years, Spotify and FC Barcelona are back with another jersey takeover, and their seventh edition features Ed Sheeran, marking the first time a solo male pop artist has fronted the shirt. The collaboration commemorates Ed Sheeran’s eighth studio album release, Play. Rooted in joy and inspired by the stories […]